Why Send Follow-Up Pushes?

With breaking news scenarios, the stations frequently have stories that change direction while pointing to the same story.  Follow-up pushes will allow you to build up your stories.  Here are some common scenarios. 

Scenerio 1

  • Traffic snarls on I-5, alert is sent with the story that is along the lines of “Traffic is stopped, find alternate routes”
  • Newsroom gets word that it is due to a school bus crash, it remains the same story, but new push for “Roosevelt High baseball team involved in major I-5 crash” going to the same story that has been updated.

Scenario 2

  • An active shooter situation, with an alert that says “2 shot, 1 shooter down another believed on the loose”
  • Newsroom gets word that there is no second shooter, sends out a new push “Police confirms all suspects accounted for in shooting”, going to the same story that has been updated.

Scenario 3

  • An alert goes out that says that “Peter Dinklage has died”
  • Newsroom makes a mistake and immediately sends a correction “Peter Dinklage’s character in Game of Thrones has died”, going to the same story without any updates.

How it works

We display the previous push information on stories where pushes have been sent or scheduled.  To push again just click the plus icon above the push.

After you click the "+" we generate a push based off of the current push.  You can add to it or change the push title completely.  Push settings including escalating the push to your entire audience ("Send to All").

You follow-up push is sent!  The notifications stack below the latest sent to indicate multiple pushes to this story.  Today there is no limit to the pushes that can be sent to an individual story.  To view all pushes sent or scheduled go to the "Alerts."

In "Alerts" you will see all pushes sent in a single list.  This list is a reflection of what is seen in the alerts section of your app.

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